Palabra Praxisgruppe

Web Development
UX / UI Design
Solutions
Improved membership management
The key factor for building a community is people. With that in mind, we worked towards improving the digital environment for Factory’s community members, so they could have such a nice experience online as they have among the building’s walls.
What we did was to improve the platform’s Member Area, where people can, for example, manage their profile and membership plans, and also added new networking tools like a Job Board, Companies Directory and Event Listing, making it easier for people to share experiences and connect.


UX DESIGN
User personas
To build Palabra's user persona boards, we conducted a series of workshops with Palabra’s team. These workshops combined our findings with those of the client and allowed us to create both customer personas as well as detailed user personas and journeys for the client's use.
Improved membership management
The key factor for building a community is people. With that in mind, we worked towards improving the digital environment for Factory’s community members, so they could have such a nice experience online as they have among the building’s walls.
What we did was to improve the platform’s Member Area, where people can, for example, manage their profile and membership plans, and also added new networking tools like a Job Board, Companies Directory and Event Listing, making it easier for people to share experiences and connect.


BRAND DESIGN
Brand icons
The brand icons that our team designed for Palabra reinforce the brand's core brand attributes as well as the larger company mission. Furthermore, the imagery incorporates Palabra's fundamental characteristics of simplicity, sophistication, and friendliness.
Improved membership management
The key factor for building a community is people. With that in mind, we worked towards improving the digital environment for Factory’s community members, so they could have such a nice experience online as they have among the building’s walls.
What we did was to improve the platform’s Member Area, where people can, for example, manage their profile and membership plans, and also added new networking tools like a Job Board, Companies Directory and Event Listing, making it easier for people to share experiences and connect.


BRAND DESIGN
Brand book
To round out our collaboration with Palabra, our team delivered a detailed brand book. The brand book includes a diverse collection of brand assets and instructional guidelines that can seamlessly be applied to both online and print materials.
Improved membership management
The key factor for building a community is people. With that in mind, we worked towards improving the digital environment for Factory’s community members, so they could have such a nice experience online as they have among the building’s walls.
What we did was to improve the platform’s Member Area, where people can, for example, manage their profile and membership plans, and also added new networking tools like a Job Board, Companies Directory and Event Listing, making it easier for people to share experiences and connect.


WEB DEVELOPMENT
Landing page
Palabra’s new website, which features its revamped brand identity created by LLI, is connected to analytic tools that make it possible to gather in-depth user behaviour data as well as to validate design assumptions. Changes can smoothly be implemented on an ongoing basis to optimise user experience and boost site conversion.
“I had the opportunity to work with the LLI team on a digital transformation project for an enterprise customer. I was very pleased with the end results as well as the alternatives that were proposed along the way.”

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