Palabra Praxisgruppe

Transforming and modernising speech therapy in Germany.
Web Development
UX / UI Design
about
Palabra Praxisgruppe is a German startup with a mission to transform speech therapy by reducing the bureaucratic and operational burden faced by speech therapists in their day-to-day work, thus enabling more time for actual therapy.
project goals
Our team’s engagement with Palabra involved everything from creative to technical deliverables. We worked with their team to create a holistic identity for the Palabra brand, developed a website for the client using WordPress, and incorporated the new brand’s identity into the website.
industry
Healthtech
timeline
2021
services

Web Development

UX / UI Design

Solutions

To accomplish Palabra’s vision of improving its online presence through an enhanced set of visuals, LLI crafted and delivered a comprehensive brand book focusing on web usage as well as stationary and other print materials. We also created an informative and practical website, which we designed and implemented using WordPress.
UI/UX Design

Improved membership management

The key factor for building a community is people. With that in mind, we worked towards improving the digital environment for Factory’s community members, so they could have such a nice experience online as they have among the building’s walls.

What we did was to improve the platform’s Member Area, where people can, for example, manage their profile and membership plans, and also added new networking tools like a Job Board, Companies Directory and Event Listing, making it easier for people to share experiences and connect.

Palabra Praxisgruppe case study - UX Design

UX DESIGN

User personas

To build Palabra's user persona boards, we conducted a series of workshops with Palabra’s team. These workshops combined our findings with those of the client and allowed us to create both customer personas as well as detailed user personas and journeys for the client's use.

UI/UX Design

Improved membership management

The key factor for building a community is people. With that in mind, we worked towards improving the digital environment for Factory’s community members, so they could have such a nice experience online as they have among the building’s walls.

What we did was to improve the platform’s Member Area, where people can, for example, manage their profile and membership plans, and also added new networking tools like a Job Board, Companies Directory and Event Listing, making it easier for people to share experiences and connect.

Palabra Praxisgruppe case study - Brand icons

BRAND DESIGN

Brand icons

The brand icons that our team designed for Palabra reinforce the brand's core brand attributes as well as the larger company mission. Furthermore, the imagery incorporates Palabra's fundamental characteristics of simplicity, sophistication, and friendliness.

UI/UX Design

Improved membership management

The key factor for building a community is people. With that in mind, we worked towards improving the digital environment for Factory’s community members, so they could have such a nice experience online as they have among the building’s walls.

What we did was to improve the platform’s Member Area, where people can, for example, manage their profile and membership plans, and also added new networking tools like a Job Board, Companies Directory and Event Listing, making it easier for people to share experiences and connect.

Palabra Praxisgruppe case study - Brand book

BRAND DESIGN

Brand book

To round out our collaboration with Palabra, our team delivered a detailed brand book. The brand book includes a diverse collection of brand assets and instructional guidelines that can seamlessly be applied to both online and print materials.

UI/UX Design

Improved membership management

The key factor for building a community is people. With that in mind, we worked towards improving the digital environment for Factory’s community members, so they could have such a nice experience online as they have among the building’s walls.

What we did was to improve the platform’s Member Area, where people can, for example, manage their profile and membership plans, and also added new networking tools like a Job Board, Companies Directory and Event Listing, making it easier for people to share experiences and connect.

Palabra Praxisgruppe case study - Web Development

WEB DEVELOPMENT

Landing page

Palabra’s new website, which features its revamped brand identity created by LLI, is connected to analytic tools that make it possible to gather in-depth user behaviour data as well as to validate design assumptions. Changes can smoothly be implemented on an ongoing basis to optimise user experience and boost site conversion.

“I had the opportunity to work with the LLI team on a digital transformation project for an enterprise customer. I was very pleased with the end results as well as the alternatives that were proposed along the way.”

Malte Schulze
Innovation Expert @ Bain & Co.
Enterprise level Digital Transformation is one of our areas of expertise.

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