Factory Berlin

Revamping a digital community space for Europe’s largest startup networking club.
Software Development
UX / UI Design
about
Factory Berlin is self-described as “Europe’s largest club for startups”. In 2019, this iconic hub for networking and innovation needed to update its community space and events management system to keep up with an increase in demands and to streamline internal processes.
project goals
To support and contribute to Factory’s activities in software and digital product development, LLI stepped in to help solve some of their team's challenges and delivered a set of new features, APIs, and an entirely new interface for their product.
industry
Startup
timeline
2019 - present
services

Software Development

UX / UI Design

Solutions

Prior to working with LLI, Factory’s software flows weren't optimised and their software solutions weren't consolidated. Due to growing needs from Factory's operations team, it was necessary for LLI to further enhance both the functionality and appearance of the Factory platform through several added solutions.
UI/UX Design

Improved membership management

The key factor for building a community is people. With that in mind, we worked towards improving the digital environment for Factory’s community members, so they could have such a nice experience online as they have among the building’s walls.

What we did was to improve the platform’s Member Area, where people can, for example, manage their profile and membership plans, and also added new networking tools like a Job Board, Companies Directory and Event Listing, making it easier for people to share experiences and connect.

Factory Berlin case study - Membership management

SOFTWARE DEVELOPMENT

Membership management

The key factor in building a community is the people within it. With that in mind, we worked towards improving the digital environment for Factory’s community members, so they could have the same great experience online as they have at Factory’s headquarters.

Our team improved the platform’s member area, in which people can manage their profile and membership plans. We also added new networking tools, including a job board, company directory, and event listing, making it easier for people to share experiences and connect.

UI/UX Design

Improved membership management

The key factor for building a community is people. With that in mind, we worked towards improving the digital environment for Factory’s community members, so they could have such a nice experience online as they have among the building’s walls.

What we did was to improve the platform’s Member Area, where people can, for example, manage their profile and membership plans, and also added new networking tools like a Job Board, Companies Directory and Event Listing, making it easier for people to share experiences and connect.

Factory Berlin case study - Data analytics

SOFTWARE DEVELOPMENT

Data tool admin

The Data Tool management deck is a hub for handling the platform’s multiple workflows.

By improving this feature, we were able to simplify Factory’s internal management process. This, in turn, improved the quality of their services and streamlined processes like new start-up applications and the checking and out of people on their spaces, which resulted in an overall better experience for their clients.

On top of that, we added a powerful analytics module that gathers and measures all the data input to the platform, giving the Factory team the ability to make data-driven decisions and create better business strategies.

UI/UX Design

Improved membership management

The key factor for building a community is people. With that in mind, we worked towards improving the digital environment for Factory’s community members, so they could have such a nice experience online as they have among the building’s walls.

What we did was to improve the platform’s Member Area, where people can, for example, manage their profile and membership plans, and also added new networking tools like a Job Board, Companies Directory and Event Listing, making it easier for people to share experiences and connect.

Factory Berlin case study - Multiple integrations

API DEVELOPMENT

Multiple integrations

Although our team’s initial goal was to simplify architecture and provide a baseline for further development, we were also able to utilise our expertise in implementing third party API integration.

After establishing the aforementioned baseline, we optimised the platform’s performance by integrating it with specialised tools connected to the Factory Berlin platform.

  • Stripe
  • Sensorberg
  • Mailchimp
  • Slack
  • Metabase
  • Analytics tools like Hotjar, Facebook Pixel and Google Analytics.

UI/UX Design

Improved membership management

The key factor for building a community is people. With that in mind, we worked towards improving the digital environment for Factory’s community members, so they could have such a nice experience online as they have among the building’s walls.

What we did was to improve the platform’s Member Area, where people can, for example, manage their profile and membership plans, and also added new networking tools like a Job Board, Companies Directory and Event Listing, making it easier for people to share experiences and connect.

Factory Berlin case study - UI Design

UI DESIGN

User interface redesign

The LLInformatics design team took on the task of renovating Factory Berlin’s style guide and user interface of the Factory platform using their new brand book as a source of inspiration.

We incorporated existing guidelines for colours, typography, and the overall look and feel into a new set of components optimised for usability using Factory’s style guide.

Our team crafted and delivered a functional, branded product that instantly stands out as both recognisable and remarkable.

The product’s coherent designs and versatile functionalities support Factory as a leading brand in creating the autonomic space of the Berlin community.

"LLI’s interpersonal successes help them stand out from their competitors. They consistently provide accurate timeline estimates and successfully hit development requirements."

Julian Feierabend
Senior Community Operations & Product Manager, Factory Berlin

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